Chapel Hill Announced for Well Operations & Corporate Center

CHAPEL HILL, NC – Governor Roy Cooper announced Tuesday, Nov. 19 that Well will invest $3 million to establish a new operations and corporate center in Chapel Hill that will create about 400 high-paying jobs over five years. The center will expand on the company’s recently established location at 419 W. Franklin St. in Downtown Chapel Hill.

Well provides a consumer engagement platform that helps individuals navigate and improve their health. Well’s concierge health team and digital experiences provide on-demand support to members, while proactively surfacing personalized health insights. The operations hub will serve as the primary center for Well’s clinical and health experts, with software developers, data analysts, and corporate personnel.

The North Carolina Department of Commerce led the state’s support for the company during its site evaluation process. Chapel Hill and Orange County worked with the state to successfully secure the project. Well also considered sites in Boston and Durham for its center. Economic benefits will be shared across North Carolina with an expected $8.4 million increase in state revenues over a 12-year incentive with Well.

“Building on our deep local connections, Chapel Hill provides an ideal environment for our new operations and corporate center,” said David Werry, Well’s President & COO. “Access to high quality talent, major academic centers, and unique community resources were all key drivers in our decision to locate in Chapel Hill.”

“We are thrilled that this thriving Chapel Hill start-up company has chosen to establish here,” said Mayor Pam Hemminger.  “Strengthening Chapel Hill’s economy by creating new jobs and increasing our commercial tax base are critical to our long-term economic sustainability. We are excited to welcome Well and their employees to our downtown.”

“It is especially nice when a company with strong ties to Orange County returns to grow their business here,” said Penny Rich, chair of the Orange County Board of Commissioners. “We are thrilled to welcome Well to Orange County. We don’t have to tell you what a special place this is, and we look forward to growing with you no matter what color blue you don.”

The Town of Chapel Hill has offered a performance-based incentives package that includes $450,000 tied to job creation and $450,000 in parking credits over a period of eight years.  The incentive program is contingent on Council approval and would be awarded based on the company meeting specific targets for new jobs.  On-site (property/building) improvements are expected to contribute new property taxes which will help defray the cost of the incentives program.

Orange County will hold a public hearing to discuss and approve its incentives at a later date, including the use of county-owned property on Franklin Street.

“Increasing the commercial tax base and bringing more well-paying jobs into Chapel Hill will benefit everyone in the county,” said County Manager Bonnie Hammersley. “The Board of Commissioners has made it a priority to attract new industry and retain existing companies to diversify our property tax base. This announcement will help us continue to move that needle forward.”

“This is the beginning of a new wave of exciting opportunities for Downtown Chapel Hill,” said Chapel Hill Town Manager Maurice Jones “We are thrilled to be able to attract respected and expanding companies like Well to the heart of our community.”

Chapel Hill Commercial Development Strategy – Chapel Hill is focused on becoming a world class center for research and development. The Commercial Development Strategy supports opportunities to put Chapel Hill’s people to work, and create economic prosperity for all, now and in the future.

The economic incentive goals of Chapel Hill are to create quality jobs, strengthen the economy and build community wealth; sustain a high quality of life; promote stewardship of the community’s resources; maintain and develop affordable, quality housing opportunities; and to promote comprehensive opportunities for education, skills development and lifelong learning.

Orange County is focused on building a balanced, diverse and thriving local economy that promotes diversity, sustainable growth and enhanced revenues while maintaining our community’s values. The Orange County Economic Development Advisory Board works cohesively with the County’s Economic Development staff, the Board of Commissioners and other economic development partners to position Orange County as a competitive location for business opportunities.                                                                                          

About Well

Partnering and Incentives

Public Benefits

Thinking about opening or relocating a business to Chapel Hill?

We would welcome the opportunity to meet with you, talk to you or share information critical to your decision making process.

Call Email Contact Form